Twitter published the algorithm code responsible for selecting the tweets that appear on the platform's main For You page, and drafted a statement on its official website under the title "A New Era of Transparency."
Yesterday night, the billionaire owner of Twitter, Elon Musk, shared, on his account on the platform, a live panel discussion on the announcement of the algorithm's code, which has become publicly available on GitHub, in addition to a blog explaining the reasons behind making the Twitter algorithm "open source."
This code shows the mechanism of the algorithm used to determine the tweets that will be displayed on the For You page, and how to arrange and filter them according to importance.
According to the Code, there are 3 main phases to this mechanism:
1- The best tweets are collected from different recommendation sources.
2- These tweets are classified using artificial intelligence.
3- Tweets are filtered either from people the user has blocked, tweets he has previously browsed, or unsafe tweets, before being placed on the For You page.
The blog also explains each step involved in this process. The first step is to look at 1,500 tweets with the goal of making the For You page include 50% of the tweets from people the user follows, and 50% of the tweets from people they don't follow.
Social media specialists discussed the most important factors for the spread of tweets. The surprise was that the likes (likes) had an impact that exceeded thirty times the responses, the retweet (retweets) exceeded the impact of the responses twenty times, and placing an image, video, or link doubled the spread of the tweet once. As for the multiple hashtags attached to the tweet, they do not add anything to the power of visibility.
Okaz (Jeddah) @OKAZ_online