The following section should Secret Online Goldmine Review start with a subheadline and you should have subheadlines throughout the sales letter. The purpose of these subheadlines is to convey the message even if the reader skims the sales letter. This is because many readers do simply skim the sales letter. Done correctly, the sales letter should be convincing even for the skimmer.

I Could Make Tons Of Money Too If I Had A Big List. Most People Teaching List Building Have Absolutely No Idea About What They’re Doing I Built A List Most People Can’t Even Imagine. Each one of these are designed to lure the reader in so that they want to read that section. In February of this year I received an e-mail from Kim Klaver with the subject line Have You Tried Cleavage Marketing. It was probably the word cleavage that caught my attention. Naturally I just had to open it to see what this was all about.

Too many of us say too much. Especially in Network Marketing we get excited and tend to say too much when speaking with a prospect. We are anxious to convince our prospect that we have the best product, greatest company, with a fantastic opportunity. We want to be persuasive, after all a person would have to be a complete idiot not to join us. Right.

Maybe you have even seen something like this here on Better Networker. If we are honest all of us have probably said something similar when we first started out in our home business. It’s natural to be enthusiastic about your product and business opportunity. Notice how Kim included in her message something that her readers could relate to.

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